Willow
vs.
Agorapulse
Last updated:
December 10, 2025
Willow
Agorapulse
Scheduling
Unlimited social media scheduling without time horizons.
Link tracking for links in social media posts.
Best time to post recommendations.
Unlimited scheduling across dozens of platforms.
AI assistant recommends best time to post.
Advanced link tracking with UTM parameters
AI integrations
Custom social media calendars and LinkedIn captions (Willow model).
AI assistants for writing, reports, hashtag suggestions, reply suggestions and alt text suggestions.
Analytics
Detailed analytics per channel with clean data visualisation.
Link tracking for links in social media posts.
Export your analytics as a visual pdf.
Analytics overview, reporting, trends insights and ROI tracking.
Advanced link tracking with UTM parameters
Global data exports or custom reports in pdf or csv
Content inspiration
Get ideas from newspapers, RSS feeds and keyword monitor in your dashboard.
Best practices and topical calendars for post inspiration.
Social listening and keyword monitor in blogs.
Post inspiration limited to blog posts.
Coaching and support
Monthly or quarterly social media coaching with a dedicated expert.
Extensive guides on social media fundamentals.
Native English and Dutch support during office hours.
No social media coaching.
Free social media academy.
AI chatbot with 24 hours human support on weekdays.
Pricing
14-day free trial
Monthly plans starting from €100 for 5 channels.
30-day free trial
Monthly contracts starting from $99 per user.
Summary
Best for
Best for
Why choose Willow
Why choose
Agorapulse
Klaar om je socials eindelijk te laten groeien?
Ontdek de combinatie van een intuïtieve tool, een AI-agent en een marketingexpert; een oplossing die wél werkt voor social media.
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