Optimise your efforts with crystal clear analytics
Measure performance, unlock insights and maximise social media success. Willow gathers all social data in one aggregate dashboard.
- Analyse your performance per channel and account.
- See how many people click on the links you share.
- Compare posts to discover what works best.




"Using Willow’s built-in link tracking, Erwin and the team get real-time insights into how their content performs beyond likes and impressions. Every shared link tells a story: how many people saw it, how many clicked, and how engaged the audience really was."
All your stats in one clean dashboard
Get a streamlined view of your performance. Analyze your data for trends and insights. Monitor all your social accounts and posts from a single dashboard.
Channel Level
Zoom in on your performance on specific social channels.
Post Level
Analyze at post level to uncover what resonates.


Race to the top with brilliant posts
Take the guesswork out of social media. Create posts your audience loves, likes and shares. Uncover quick insights into your best performing posts.
Rank your posts
Discover how well your posts perform compared to others.
Engagement Rate
Track how engaged your audience is with your content.
Set goals, break company records
The home view demonstrates the value of your efforts. Immediately see that what you're doing has an impact. Discover insights to maximize your brand's growth.
Easy Onboarding
A step-by-step guide is provided at your first visit.
Simplified Reporting
Ditch the Excel sheets and go for Willow's graphs & charts.

Manage your social media with confidence
All you need are an extra set of eyes to make your social media look amazing. Consult with a dedicated growth expert, backed by clever product features.
Still analysing Willow?
Employee statistics
Measure the impact of your team’s efforts. Keep track of who’s winning at social media.
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Content mix tracker
Provide variation in your content to keep your audience engaged.
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All-star team of experts
Unlock your full social media potential with the help of our dedicated experts.
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Start reaping the benefits of a consistent social media approach
With the mix of an intuitive tool, a social media AI agent and a marketing expert you will finally stand out without wasting time.
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