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Smarter writing for Willow Create

March 21, 2026

Generated posts now match each of our content categories properly. Educational posts focus on teaching insights and methods, promotional posts highlight company wins, and topics too thin to carry a category get filtered out instead of becoming filler. The same release also fixed the upstream side of the problem: when your website returned partial content, Willow used to cache the incomplete version for 90 days. Now it detects the cutoff and retries with a full browser, and it deduplicates pages so the same idea doesn't surface twice.

A smaller win this month are self-healing batches. Generation jobs that used to stall silently are now detected, retried automatically, and if something does fail, the error shows clearly in the UI instead of leaving you guessing.